If you use the word ‘sticker’, what comes to your mind first? Obviously, you will think of kids and how they play with these stickers on everything, starting with their toys, pencil cases, bags, books, and even lunchboxes or water bottles. Now, what if we tell you that there is more to stickers that goes beyond a child’s play? Yes, it is indeed, a fact. There are stickers which can be used for business purposes too. In order to make your products look more appealing, spreading more awareness about your services or the brand name, or simply help others navigate in your store, there are various ways in which a sticker can do wonders for your business. All you have to do is get hold of good quality stickers from a reputed company.
There are a number of companies which can offer you various kinds of stickers for your business. Nowadays, in fact, you can also get hologram stickers for your business that will help you to protect the authenticity of your products as a brand and make sure no other company can imitate you. Some companies even allow custom stickers so that you can print your own logo and choose a personalized design according to your preferences and aesthetic sense. So, for your inspiration, here, we have put together a few creative ideas for using these stickers for your business. Take a look.
- Brand Awareness
Stickers are primarily used for brand awareness. Your major goal should be how to spread more awareness about your brand. So, you need to make sure that you use these stickers for things or at places from where your brand name is visible and people’s interest can also be piqued regarding your business. So, opt for trade shows, the storefront, or such special events where there is a maximum chance to grab attention and optimize the sales.
- Window Decals
The next interesting way you can use the stickers for the benefit of your brand would be the windows of your store. If you run a product-based business and own a store, then you can also use your windows to let more and more people know about your business. Pass on vital information about your business to the customers going past your store. There are high chances that the pedestrians or people stuck in the traffic will look around the shops and stores on the side of the road and if you can provide all the information they need on the windows of the office, then it can be great for you. Use this to showcase information like a sale or discount percentage, store hours, social media details, or free WIFI and other such essential factors.
- Wall & Floor Decals
When you own a business, one thing that you should always keep in mind is that every part of your commercial establishment should be utilized for making the most of the revenue opportunity. So, leave no room and no stones turned for making the most of the sales. Therefore, even make use of the walls and floors of your store or office while planning the brand promotions. So, these stickers can be used as floor or wall decals with graphics and other lettering options. You can use these to convey important brand information or navigational signage to further direct your customers in your office or store. Customize these stickers according to your purpose and type of commercial space you own.
- Product Packaging
Last but not the least; another fruitful idea for using stickers in your brand promotion is packaging. This is an unusual and uncommon way but it is gaining a slow and steady momentum in the present situation. There are a number of people who are trying out stickers and labels of their brand logo and name along with other contact details to further make the product appealing and at the same time, use the product itself to spread more brand awareness amongst your potential customers.
If you want to try these ideas, then look for one of the best sticker and label manufacturers in India today.
Author Bio: Amit Shah, a regular blogger on sticker and label manufacturers, here writes on 4 ideas for using the custom stickers in your business to ensure maximum sales and brand awareness.